[{"id":270913437885,"handle":"best-selling-products","title":"Best Selling Products","updated_at":"2026-03-19T12:29:54+00:00","body_html":null,"published_at":"2021-06-23T09:58:24+01:00","sort_order":"best-selling","template_suffix":null,"disjunctive":true,"rules":[{"column":"title","relation":"contains","condition":"Best Selling"},{"column":"title","relation":"not_contains","condition":"Best Selling"}],"published_scope":"web"},{"id":278261629117,"handle":"curling-straight","updated_at":"2025-08-08T10:20:22+01:00","published_at":"2021-09-14T15:44:30+01:00","sort_order":"best-selling","template_suffix":"","published_scope":"web","title":"Curly Hair","body_html":""},{"id":329479487677,"handle":"discount-collection","title":"DISCOUNT COLLECTION","updated_at":"2026-03-19T12:29:54+00:00","body_html":"","published_at":"2025-12-23T10:52:16+00:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"is_price_reduced","relation":"is_not_set","condition":""}],"published_scope":"web"},{"id":278261760189,"handle":"mousse-gels","updated_at":"2025-08-08T10:24:10+01:00","published_at":"2021-09-14T15:45:11+01:00","sort_order":"best-selling","template_suffix":"","published_scope":"web","title":"Mousse","body_html":""},{"id":270913470653,"handle":"newest-products","title":"Newest Products","updated_at":"2026-03-19T12:29:54+00:00","body_html":null,"published_at":"2021-06-23T09:58:25+01:00","sort_order":"created-desc","template_suffix":null,"disjunctive":true,"rules":[{"column":"title","relation":"contains","condition":"Newest"},{"column":"title","relation":"not_contains","condition":"Newest"}],"published_scope":"web"},{"id":139391762507,"handle":"styling-products","updated_at":"2026-02-16T12:01:16+00:00","published_at":"2019-08-08T16:20:10+01:00","sort_order":"best-selling","template_suffix":"","published_scope":"web","title":"Styling Products","body_html":"","image":{"created_at":"2019-08-08T16:36:36+01:00","alt":"","width":141,"height":175,"src":"\/\/www.psagroup.co\/cdn\/shop\/collections\/surf-spray.jpg?v=1695999283"}},{"id":236892848317,"handle":"weho-professional-styling-line","updated_at":"2025-08-08T10:25:10+01:00","published_at":"2020-11-20T11:00:38+00:00","sort_order":"best-selling","template_suffix":"","published_scope":"web","title":"Vitality's WehO","body_html":"\u003cdiv class=\"wpb_text_column wpb_content_element\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"wpb_wrapper\" data-mce-fragment=\"1\"\u003e\n\u003cp class=\"p1\" data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eWehO is the professional styling line.\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003ch5 data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eWehO helps to express looks through a code of beauty\u003c\/span\u003e\u003c\/h5\u003e\n\u003cp class=\"p1\" data-mce-fragment=\"1\"\u003eHigh-quality products that provide excellent results, clean and simple design for easy reading and interpretation. A wide range of aids for the stylist to create innovative and customised looks.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cspan data-mce-fragment=\"1\"\u003e\u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003c\/span\u003e\n\u003cdiv class=\"eltd-separator-holder clearfix eltd-separator-left\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"eltd-separator\" data-mce-fragment=\"1\"\u003eEach product is codified with a pair of numbers:\u003cbr data-mce-fragment=\"1\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"wpb_text_column wpb_content_element\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"wpb_wrapper\" data-mce-fragment=\"1\"\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\n\u003cspan class=\"s1\" data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eON THE LEFT\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e- \u003c\/span\u003ethe degree of hold, a range to identify the product’s ability to fix the look being styled\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\n\u003cstrong data-mce-fragment=\"1\"\u003eON THE RIGHT\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e- the shine, a scale of values to identify the amount of shine added to the hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cspan data-mce-fragment=\"1\"\u003e\u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003c\/span\u003e\n\u003cdiv class=\"eltd-separator-holder clearfix eltd-separator-left\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"eltd-separator\" data-mce-fragment=\"1\"\u003e\u003cspan class=\"s1\" data-mce-fragment=\"1\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0385\/2212\/6473\/files\/num_weho_en_480x480.jpg?v=1591458911\" alt=\"\" data-mce-fragment=\"1\" data-mce-src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0385\/2212\/6473\/files\/num_weho_en_480x480.jpg?v=1591458911\"\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv class=\"eltd-separator\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"eltd-separator-holder clearfix eltd-separator-left\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"eltd-separator\" data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"wpb_text_column wpb_content_element\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"wpb_wrapper\" data-mce-fragment=\"1\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eEach product is characterised by three colours:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan class=\"s1\" data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eWHITE\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e| definition\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan class=\"s1\" data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eRED\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e| volume\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan class=\"s1\" data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eBLACK\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e| control\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","image":{"created_at":"2020-11-20T11:00:37+00:00","alt":null,"width":600,"height":600,"src":"\/\/www.psagroup.co\/cdn\/shop\/collections\/weho_front_page.png?v=1605870037"}}]
Say goodbye to frizz and hello to fabulous hair! If your locks are prone to rebellion when humidity strikes, our Frizz Control formula is your new best friend. Not only does it add a dazzling shine to keep your tresses looking sleek, but it also offers just the right touch of hold to keep those pesky flyaways at bay. Get ready to embrace smooth, stunning hair that turns heads and makes you feel unstoppable!
HOW TO USE - Shake before use. Distribute evenly on wet hair, lengths and ends, then proceed with drying.
