[{"id":138280796235,"handle":"viba-permanent-color","updated_at":"2023-09-27T12:35:03+01:00","published_at":"2019-07-22T20:15:04+01:00","sort_order":"manual","template_suffix":"","published_scope":"web","title":"*Viba Permanent Color","body_html":"\u003cp style=\"text-align: center;\"\u003eVibaColor permanent cosmetic colouring is enriched with precious ingredients such as Argan Oil, which gives hair hydration, shine and elasticity, and Calendula Extracts which, with their anti-inflammatory properties, soothe the scalp and provide hair with intense hydration and protection.\u003c\/p\u003e\n\u003cp style=\"text-align: center;\"\u003eThe guarantee of quality given by Made in Italy and the competitive price of VIBA PROFESSIONAL products are the winning formula devised by a team of Italian professionals to meet the needs of the most modern salons around the world. \u003c\/p\u003e\n\u003cstyle type=\"text\/css\"\u003e\u003c!--\nimg.wp-smiley,\nimg.emoji {\n\tdisplay: inline !important;\n\tborder: none !important;\n\tbox-shadow: none !important;\n\theight: 1em !important;\n\twidth: 1em !important;\n\tmargin: 0 .07em !important;\n\tvertical-align: -0.1em !important;\n\tbackground: none !important;\n\tpadding: 0 !important;\n}\n--\u003e\u003c\/style\u003e\n\u003cstyle id=\"rs-plugin-settings-inline-css\" type=\"text\/css\"\u003e\u003c!--\n#rs-demo-id {}\n--\u003e\u003c\/style\u003e\n\u003cstyle id=\"woocommerce-inline-inline-css\" type=\"text\/css\"\u003e\u003c!--\n.woocommerce form .form-row .required { visibility: visible; }\n--\u003e\u003c\/style\u003e\n\u003cstyle type=\"text\/css\"\u003e\u003c!--\n.wp-megamenu-main-wrapper .wpmm-mega-menu-icon{\n font-size: 13px;\n }\n--\u003e\u003c\/style\u003e\n\u003cstyle type=\"text\/css\"\u003e\u003c!--\n.page-heading {\n background-color: #ffffff; background-attachment: scroll; background-size: cover; background-repeat: no-repeat; background-position: left center; }\n--\u003e\u003c\/style\u003e\n\u003cstyle type=\"text\/css\"\u003e\u003c\/style\u003e\n\u003cstyle title=\"dynamic-css\" class=\"options-output\" type=\"text\/css\"\u003e\u003c!--\n.header-bg-block, .header-vertical, .header-vertical2{background-repeat:no-repeat;background-size:cover;}.fixed-header{background-color:fff;}.select2-results, .select2-drop, .select2-container .select2-choice, .form-control, select, .quantity input[type=\"number\"], .emodal, input[type=\"text\"], input[type=\"email\"], input[type=\"password\"], input[type=\"tel\"], input[type=\"url\"], textarea, textarea.form-control, textarea, .header-search.act-default input[type=\"text\"], .header-wrapper.header-advanced .header-search.act-default input[type=\"text\"], .header-wrapper.header-advanced .header-search.act-default div.fancy-select div.trigger, .header-wrapper.header-advanced .search-form-wrapper, .select2-container--default .select2-selection--single{border-color:#ebebeb;}.template-container .template-content .footer a,.template-container .template-content .footer .vc_wp_posts .widget_recent_entries li a{color:#efefef;}.template-container .template-content .footer a:hover,.template-container .template-content .footer .vc_wp_posts .widget_recent_entries li a:hover{color:#ff0000;}footer.footer{background-color:#0a0a0a;}.menu-wrapper .menu \u003e li.current-menu-item \u003e a, .mobile-menu-wrapper .menu \u003e li.current-menu-item \u003e a, .mobile-menu-wrapper .li.current-menu-itemnks li.current-menu-item a, .secondary-title, .fullscreen-menu .menu \u003e li.current-menu-item \u003e a, .fullscreen-menu .menu \u003e li.current-menu-item .inside \u003e a, .header-wrapper.header-advanced .menu-wrapper .menu \u003e li.current-menu-item \u003e a,\n .menu-wrapper .menu \u003e li:hover \u003e a, .mobile-menu-wrapper .menu \u003e li:hover \u003e a, .mobile-menu-wrapper .links li:hover a, .secondary-title, .fullscreen-menu .menu \u003e li:hover \u003e a, .fullscreen-menu .menu \u003e li .inside \u003e a:hover, .header-wrapper.header-advanced .menu-wrapper .menu \u003e li:hover \u003e a,\n .menu-wrapper .menu \u003e li.current-menu-item:hover \u003e a, .mobile-menu-wrapper .menu \u003e li.current-menu-item \u003e a:hover, .mobile-menu-wrapper .li.current-menu-item li.current-menu-item a:hover, .secondary-title, .fullscreen-menu .menu \u003e li.current-menu-item \u003e a:hover, .fullscreen-menu .menu \u003e li.current-menu-item .inside \u003e a:hover, .header-wrapper.header-advanced .menu-wrapper .menu \u003e li.current-menu-item \u003e a:hover{color:#f02020;}.menu-wrapper .menu \u003e li \u003e a:after, .header-color-white .menu-wrapper .menu \u003e li \u003e a:hover:after, .header-color-dark .menu-wrapper .menu \u003e li \u003e a:hover:after{background-color:#f02020;}.secondary-menu-wrapper .menu \u003e li \u003e a,.secondary-title{font-family:\"Fredoka One\";text-transform:uppercase;line-height:12px;font-weight:400;font-style:normal;color:#2b3746;font-size:12px;}body .secondary-menu-wrapper .item-design-mega-menu .nav-sublist-dropdown .item-level-1 \u003e a,body .secondary-menu-wrapper .nav-sublist-dropdown .menu-item-has-children.item-level-1 \u003e a,body .secondary-menu-wrapper .nav-sublist-dropdown .menu-widgets .widget-title,body .secondary-menu-wrapper .fullscreen-menu .menu-item-has-children .nav-sublist-dropdown li a,body .secondary-menu-wrapper .item-design-mega-menu .nav-sublist-dropdown \u003e .container \u003e ul .item-level-1 \u003e a{font-family:\"Fredoka One\";text-transform:uppercase;line-height:14px;font-weight:400;font-style:normal;color:#2b3746;font-size:14px;}body .secondary-menu-wrapper .item-design-dropdown .nav-sublist-dropdown ul \u003e li \u003e a,body .secondary-menu-wrapper .item-design-mega-menu .nav-sublist-dropdown .item-link,body .secondary-menu-wrapper .nav-sublist-dropdown .menu-item-has-children .nav-sublist ul \u003e li \u003e a,body .secondary-menu-wrapper .item-design-mega-menu .nav-sublist-dropdown .nav-sublist a,body .secondary-menu-wrapper .fullscreen-menu .menu-item-has-children .nav-sublist-dropdown ul \u003e li \u003e a{font-family:\"Open Sans\";text-transform:none;line-height:13px;font-weight:400;font-style:normal;color:#585c62;font-size:13px;}\n--\u003e\u003c\/style\u003e","image":{"created_at":"2019-07-22T20:31:43+01:00","alt":null,"width":3122,"height":1464,"src":"\/\/www.psagroup.co\/cdn\/shop\/collections\/IMG_0094.png?v=1563823903"}},{"id":270913437885,"handle":"best-selling-products","title":"Best Selling Products","updated_at":"2023-09-28T14:10:36+01:00","body_html":null,"published_at":"2021-06-23T09:58:24+01:00","sort_order":"best-selling","template_suffix":null,"disjunctive":true,"rules":[{"column":"title","relation":"contains","condition":"Best Selling"},{"column":"title","relation":"not_contains","condition":"Best Selling"}],"published_scope":"web"},{"id":270913470653,"handle":"newest-products","title":"Newest Products","updated_at":"2023-09-28T14:10:36+01:00","body_html":null,"published_at":"2021-06-23T09:58:25+01:00","sort_order":"created-desc","template_suffix":null,"disjunctive":true,"rules":[{"column":"title","relation":"contains","condition":"Newest"},{"column":"title","relation":"not_contains","condition":"Newest"}],"published_scope":"web"}]
["5.20","brown","color","colour","light","permanent","viba","violet"]
Viba
*Viba 5.20 Light Violet Brown
Regular price
£3.95
Sale price
£0.00
Tax included.
Shipping calculated at checkout.
VibaColor permanent cosmetic colouring is enriched with precious ingredients such as Argan Oil, which gives hair hydration, shine and elasticity, and Calendula Extracts which, with their anti-inflammatory properties, soothe the scalp and provide hair with intense hydration and protection.
Benefits:
Exceptionally shiny, long-lasting and stable colour.
Colour does not fade. Guaranteed rich, deep, intense and long-lasting colours.
Hair is soft, silky and hydrated.
100g tube: highly practical with a 1:1.5 dilution ratio.
Perfect grey hair coverage.
Blend of ingredients which hydrate deep down, repair the hair fibre and enhance the flexibility and elasticity of the hair.
Available in 82 Shades
Enriched with:
ARGAN OIL: Naturally rich in vitamin E, vitamin A, vitamin F, essential fatty acids, linoleic acid, Omega 3 and Omega 6, Argan Oil gives instant strength, hydration and nourishment to dry, fragile and damaged hair.
CALENDULA EXTRACTS
Share this Product
choosing a selection results in a full page refresh