[{"id":294044795069,"handle":"oxy","updated_at":"2023-09-11T19:00:16+01:00","published_at":"2023-08-04T16:36:20+01:00","sort_order":"best-selling","template_suffix":"","published_scope":"web","title":"*Oxy","body_html":""},{"id":280051384509,"handle":"vitalitys-ice-9-extreme-blonde","updated_at":"2023-08-22T14:55:17+01:00","published_at":"2021-10-19T14:23:33+01:00","sort_order":"best-selling","template_suffix":"","published_scope":"web","title":"*Vitalitys ICE 9 Extreme Blonde","body_html":"\u003cdiv style=\"text-align: center;\" data-mce-fragment=\"1\"\u003eExtreme blonde with glacial tones\u003c\/div\u003e\n\u003cdiv style=\"text-align: center;\" data-mce-fragment=\"1\"\u003e\u003cspan class=\"half-bg\" data-mce-fragment=\"1\"\u003eBRING OUT THE SEDUCTIVE SIDE OF FEMININITY\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv style=\"text-align: center;\" data-mce-fragment=\"1\"\u003e\u003cspan class=\"half-bg\" data-mce-fragment=\"1\"\u003eWITH INFINITE SHADES AND MYRIAD DESIRES\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv style=\"text-align: center;\" data-mce-fragment=\"1\"\u003eto bleach hair\u003c\/div\u003e\n\u003cdiv style=\"text-align: center;\" data-mce-fragment=\"1\"\u003eand reveal the blonde in every woman,\u003c\/div\u003e\n\u003cdiv style=\"text-align: center;\" data-mce-fragment=\"1\"\u003eVitality’s research now presents ICE9. EXTREME BLONDE\u003c\/div\u003e","image":{"created_at":"2021-10-19T14:23:32+01:00","alt":null,"width":600,"height":600,"src":"\/\/www.psagroup.co\/cdn\/shop\/collections\/ice9_front_page.png?v=1634649812"}},{"id":270913437885,"handle":"best-selling-products","title":"Best Selling Products","updated_at":"2023-09-27T12:35:03+01:00","body_html":null,"published_at":"2021-06-23T09:58:24+01:00","sort_order":"best-selling","template_suffix":null,"disjunctive":true,"rules":[{"column":"title","relation":"contains","condition":"Best Selling"},{"column":"title","relation":"not_contains","condition":"Best Selling"}],"published_scope":"web"},{"id":270913470653,"handle":"newest-products","title":"Newest Products","updated_at":"2023-09-27T12:35:03+01:00","body_html":null,"published_at":"2021-06-23T09:58:25+01:00","sort_order":"created-desc","template_suffix":null,"disjunctive":true,"rules":[{"column":"title","relation":"contains","condition":"Newest"},{"column":"title","relation":"not_contains","condition":"Newest"}],"published_scope":"web"}]
["activator","bleach","bleaching","ice","ice 9","oxy","peroxide"]
vitalitysuk.co.uk
*ICE 9 Activating Cream 1000ml
Regular price
£8.38
Sale price
£0.00
Tax included.
Shipping calculated at checkout.
The essential ally for perfect bleaching.
Its extraordinary creaminess means it adheres perfectly to hair.
Mixing it with the bleaching powder is quick and easy.
The ICE 9 Powder and the Activating Cream must always be used together:
THE ICE 9 POWDER IS NOT AS EFFECTIVE IF IT IS MIXED WITH A NON-SPECIFIC ACTIVATOR.
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