[{"id":294044762301,"handle":"bleach","updated_at":"2024-04-16T20:20:16+01:00","published_at":"2023-08-04T16:35:58+01:00","sort_order":"best-selling","template_suffix":"","published_scope":"web","title":"*All Bleach","body_html":"","image":{"created_at":"2023-09-29T16:08:25+01:00","alt":null,"width":1672,"height":2508,"src":"\/\/www.psagroup.co\/cdn\/shop\/collections\/Be_Blonde_10_resize.jpg?v=1696000105"}},{"id":277195948221,"handle":"deco-bleach-powders","updated_at":"2024-04-05T10:06:42+01:00","published_at":"2021-08-31T16:27:18+01:00","sort_order":"best-selling","template_suffix":"","published_scope":"web","title":"*DECO Bleach Powders","body_html":""},{"id":280051941565,"handle":"vitalitys-deco-high-performance-gentle-bleaching","updated_at":"2024-04-05T10:06:48+01:00","published_at":"2021-10-19T14:53:13+01:00","sort_order":"best-selling","template_suffix":"","published_scope":"web","title":"*Vitalitys DECO High Performance Gentle Bleaching","body_html":"\u003cdiv style=\"text-align: center;\" data-mce-fragment=\"1\"\u003eReinventing blonde\u003c\/div\u003e\n\u003cdiv style=\"text-align: center;\"\u003ea colour as modern today as it always has been – \u003cspan data-mce-fragment=\"1\"\u003eto keep up with trends and the desires of every woman.\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"text-align: center;\" data-mce-fragment=\"1\"\u003e\u003cspan class=\"half-bg\" data-mce-fragment=\"1\"\u003eINFINITE SHADES THAT GIVE BRIGHT, THREE-DIMENSIONAL COLOUR.\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv style=\"text-align: center;\" data-mce-fragment=\"1\"\u003e\u003cimg src=\"https:\/\/www.vitalitys.it\/images\/lines\/products\/Deco\/logo\/logo_deco_2019_gray.png\" alt=\"logo deco 2019 gray\" data-mce-fragment=\"1\" data-mce-src=\"https:\/\/www.vitalitys.it\/images\/lines\/products\/Deco\/logo\/logo_deco_2019_gray.png\"\u003e\u003c\/div\u003e\n\u003cdiv style=\"text-align: center;\" data-mce-fragment=\"1\"\u003e \u003c\/div\u003e\n\u003cdiv style=\"text-align: center;\" data-mce-fragment=\"1\"\u003eTHE NEW DECO LINE IS THE PROFESSIONAL CHOICE TO PLAY FREELY WITH LIGHT AND LOOK AFTER HAIR AT THE SAME TIME.\u003c\/div\u003e","image":{"created_at":"2021-10-19T14:53:11+01:00","alt":null,"width":600,"height":600,"src":"\/\/www.psagroup.co\/cdn\/shop\/collections\/deco_front_page.png?v=1634651592"}},{"id":270913437885,"handle":"best-selling-products","title":"Best Selling Products","updated_at":"2024-04-16T20:33:18+01:00","body_html":null,"published_at":"2021-06-23T09:58:24+01:00","sort_order":"best-selling","template_suffix":null,"disjunctive":true,"rules":[{"column":"title","relation":"contains","condition":"Best Selling"},{"column":"title","relation":"not_contains","condition":"Best Selling"}],"published_scope":"web"},{"id":270913470653,"handle":"newest-products","title":"Newest Products","updated_at":"2024-04-16T20:33:18+01:00","body_html":null,"published_at":"2021-06-23T09:58:25+01:00","sort_order":"created-desc","template_suffix":null,"disjunctive":true,"rules":[{"column":"title","relation":"contains","condition":"Newest"},{"column":"title","relation":"not_contains","condition":"Newest"}],"published_scope":"web"}]
Multi Performance Bleaching powder suitable for all lightening
400 gram
It is a particularly versatile bleaching powder, suitable for all bleaching techniques. Its special formula and the quality of the raw materials stop it from swelling and leaking out of the foils. The creamy texture adheres perfectly to the hair and bleaches it evenly.
Complex oil & Keratin:protection and nourishment for hair when bleaching.
